The Tools
Designing a business is a journey.
Your needs and challenges will change as you grow.
Our tools will support you every step of the way.
Use these tools as you begin, and periodically use them as you continue to develop your business. Once you become familiar with them, you will be amazed with how fast you can gain insights that have been just out of view.
Affinity Mapping
Affinity Mapping enables teams to organize and make sense of complex information, ideas, and insights.
60 minutes
Barriers to Entry Analysis
Barriers to Entry Analysis, influenced by Michael E. Porter’s Five Forces framework, is a critical business strategy tool used to assess the level of difficulty for new entrants to enter a particular market or industry.
120+ minutes
Business Model Canvas
The Business Model Canvas is a powerful strategic management tool that helps businesses understand, analyze, and communicate their business model effectively.
30 minutes
PDF available
Desktop Research
Desktop research is a crucial component of entrepreneurial success, providing entrepreneurs with valuable information and insights to make informed decisions.
∞ minutes
Empathy Map
Get to know what motivates your user. The Empathy Map is a strategy tool that helps entrepreneurs gain a deep understanding of their target customers.
60 minutes
PDF available
Entrepreneur Self-portrait
Paint a picture of yourself and your role in the business.
30 minutes
PDF available
Experience Map
Understand your users’ thoughts, emotions, and interactions with your product. Gain valuable insights with our experience mapping tools.
30 minutes
PDF available
Find your Why
Uncover your unique purpose and align it with your business using this impactful strategy tool. Clarify your ‘why’ for success.
30 minutes
Hypothesis Canvas
Become a product scientist by converting your assumptions into hypotheses that can be tested.
30 minutes
PDF available
Joy on Demand
Discover Joy on Demand, a powerful business tool for entrepreneurs to foster happiness and well-being in their personal and professional lives.
60 minutes
PDF available
Lottery Canvas
The Lottery Canvas is a unique business strategy tool that allows entrepreneurs to explore their aspirations and priorities through a creative exercise.
30 minutes
PDF available
Mindfulness
Enhance your self-awareness with mindfulness – a tool for founders to be fully present, aware of thoughts, emotions, and body. Prioritize your health.
15 minutes
Mindmapping
Mindmapping is a powerful tool that aids in visualizing and organizing ideas, concepts, and information. It provides a structured approach to brainstorming, problem-solving, and strategic planning.
30+ minutes
PDF available
Money Meaning
Reflect on what motivates you and find your true purpose.
20 minutes
PDF available
Now and New Now
Design your path to success with powerful visual roadmaps. Plan your journey step by step towards your goals with ease and clarity.
30 minutes
PDF available
Persona Canvas
Create a detailed profile of your user
60 minutes
PDF available
Storyboards
Uncover the narrative driving your product’s success using the storytelling method favored by Hollywood blockbusters.
30 minutes
PDF available
SWOT Analysis
Gain insights into the internal strengths and weaknesses of your business, as well as external opportunities and threats.
60 minutes
Value Proposition Canvas
The Value Proposition Canvas is a strategic tool used in business and product development to create, analyze, and refine a value proposition.